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Free Engraving

Add a free laser engraved message (up to 20 characters) to any watch over $300. Just add your watch to the cart, click on "Engrave" to add your personal message and then add code HOLIDAY during checkout.


Extended Holiday Returns

For the holiday season, Gemnation has extended our 30 day money back guarantee until after the holidays. All items ordered between November 25th and December 16th are eligible for our extended holiday return policy and can be returned through January 15th. Extended holiday returns must comply with our return policy as stated on our Returns page. X
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Color

Ruby derives its name from the Latin word "ruber," meaning red. It is the name given to the red variety of corundum, which in any other color is called sapphire. Pink corundum is not considered “red” and is therefore not designated ruby, but is instead labeled pink sapphire.

  • Hue refers to the ruby's basic color - red, slight orange, strong orange, slight purple, and strong purple.
  • Saturation (also called color purity and intensity) is the extent to which the hue is masked by brown or gray.
  • Tone refers to the amount of color in the ruby ranging from very light to very dark.


Red ruby Hues ranging from
Slight Orange to Strong
Purple. Red is ideal.


Ruby Saturation showing
color-purity from Vivid to
Weak. Vivid is ideal.


Ruby Tone ranging from
Very Dark to Very Light.
Medium tone is ideal.
Red ruby color table combining saturation and tone. The table on the right shows the most desirable color range.

The most sought after colors tend to be vivid, pure and highly saturated devoid of hints of brown or gray. You will often see dark black or gray areas in the ruby, known as extinction. Extinction is affected by the tone, cut, lighting quality and lighting position. Fewer areas of extinction are preferred. Lighter-colored, shallower stones normally show less extinction than darker, deeper-cut stones.

Unlike diamonds that have a 23 letter color-grading system, rubies lack a convenient method to characterize their color. This is due in large part to the extreme ranges of tone, hue and color purity in rubies. Judging the ideal color in a ruby has been largely left up to the eye of the beholder.
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