Gem Nation - Diamonds, Watches, Gemstones and Fine Jewelry

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Lowest prices. Huge selection. Excellent customer service.

 
 
Gemnation consistently receives glowing reviews from its customers.

5 out of 5 stars Lowest prices. Huge selection. Excellent customer service., January 27, 2004

Reviewer: Robert Benjamin from Livingston, NJ USA

I am a regular online shopper and when a recently engaged friend recommended Gem Nation, I paid them a visit. I was ready to propose to my girlfriend of five years, but when it came to diamonds, Iwas a relative neophyte.

Gem Nation's education section was my first port of call. Their coverage of the 4 Cs is excellent and provided me with a thorough grounding in diamond fundamentals. Then I called one of their gem and diamond experts to discuss what I was looking for. The friendly and helpful service enlightened me further about the diamond's girdle, depth, table, culet, and fluorescence.

I found a lot of diamonds that fit my criteria, but I wasn't yet ready to make the commitment as it was such a huge investment. I still felt I needed to do some comparison shopping.

Tiffany was first. I wanted to see what a 2 carat round solitaire diamond would look like in a very simple elegant setting. Tiffany has beautiful jewelry, but their price premium was a little more than my wallet could handle, and I couldn't justify it just for the little blue box. Gem Nation's prices, on the other hand were considerably less. In fact, Gem Nation has a price match guarantee - they guarantee that their prices are the lowest, or they will refund you the difference.

So the next step was to do some comparison with other online diamond sources. I went to Blue Nile, Ashford, and Mondera. They all had a great selection of diamonds, but ultimately I preferred the professionalism, wonderful customer service and the lowest price offered by Gem Nation.

I finally decided upon a diamond and then selected a beautiful four prong platinum setting. When it came to paying for the ring, after a short discussion with the helpful people at Gem Nation, I opted to wire transfer the money. I did that all online with my brokerage account from Charles Schwab. Gem Nation gives a 2% discount on such transactions, which doesn't sound like much, but in my situation it almost covered the cost of the band. Another money-saver was not having to pay sales tax because I was out of state.

Gem Nation shipped the product for free. It arrived right on time before 10:30 a.m. via UPS Priority Insured Overnight. Included was a beautiful wooden box, a GIA certificate and the most gorgeous ring I have ever seen.

All Gem Nation diamonds and jewelry (other than custom pieces) come with a 30-day money back guarantee, but I won't be needing it.

By the way, my girlfriend (now fiance) loves the ring!